Alison Bowker

Head of B2B Marketing


018 6535 3929

Alison manages the Epigeum marketing team.

Responsible for:

  • Management of the marketing function as part of the Epigeum business, and as part of the wider OUP Global Academic marketing group

  • Developing and implementing marketing strategies to grow awareness and engagement with Epigeum and its products

About:

Alison joined Oxford University Press shortly after completing her degree at the University of Durham. During that time she has had a variety of roles within a changing marketing environment, including as head of several B2C marketing teams in OUP’s Global Academic division. Since 2016 Alison has been Head of B2B Marketing, bringing together the Epigeum and Institutional (library) Marketing groups to create a centre of best practice in B2B Marketing. Outside of work, Alison enjoys gardening, volunteering as a Girl Guide leader and as a committee member of a local pre-school setting.